Every Door Direct Mail (EDDM) is a revolutionary service offered by the United States Postal Service (USPS) that enables businesses to send postcards for as little as 14.2 cents each. This cost-effective solution is particularly beneficial for small businesses seeking to engage in direct mail marketing without incurring hefty expenses. EDDM offers a range of advantages, from controlling delivery times to dominating the mailbox with larger-than-average mail pieces, making it an attractive option for companies aiming to enhance their marketing strategies and reach potential customers directly.
EDDM simplifies the direct mail process, allowing businesses to distribute marketing materials directly to the hands of their target audience at the time they choose. By preparing mail internally rather than through a mail house, companies gain greater control over when their marketing pieces are delivered, ensuring timely and effective campaigns.
One of the most appealing aspects of EDDM is the absence of additional fees for mailing postcards. Traditional direct mail services often include various charges that can make campaigns cost-prohibitive for smaller businesses. EDDM eliminates these barriers, providing a more accessible direct mail option.
EDDM mail pieces are designed to be larger than the standard 6.25" in height or 11.5" in length, ensuring that they stand out among other mail. This physical prominence means that a business's marketing message is more likely to capture the recipient's attention amidst bills and other correspondence.
In an era where digital marketing is prevalent, EDDM offers a tangible alternative that customers can physically hold onto. Unlike emails that may be lost in a crowded inbox or dismissed as spam, EDDM postcards can be saved by recipients, potentially leading to repeat business over an extended period.
Since its inception in March 2011, EDDM remains a relatively underutilized service, providing a unique opportunity for businesses to get ahead of competitors who may not yet be aware of its benefits. Early adoption of EDDM can result in reaching potential clients before the competition intensifies.
EDDM is a highly recommended service for businesses looking to distribute printed marketing materials effectively and affordably. It presents an opportunity to boost a company's bottom line by directly engaging with customers through a medium that has a lasting impact.
For businesses interested in leveraging EDDM, SonicPrint.com offers expertise in managing EDDM marketing postcard programs. With a track record of assisting thousands of businesses with their postcard marketing efforts, SonicPrint.com is well-versed in maximizing the advantages of the EDDM program.
For more information on EDDM and how it can benefit your business, visit the USPS EDDM page or consult with direct mail marketing experts like those at SonicPrint.com.
Postcard Printing Service Helps To Promote Your Business With Ease
When you look around or over the internet, you may find hundreds of printing companies.
Postcard Marketing and Mailing List
Right mailing list contains the name of your prospects. It helps you to save your money. The direct marketing mailing list is the key factor of successful marketing campaign.
Direct Marketing Mailing List
The mailing list is the list of target people that are interested in getting your products and services.
