When and Why Do You Consider Hiring Website Redesigner?

While analyzing your prevailing website, you might discover certain issues that trigger you to contemplate its redesigning. For example, you find that more and more visitors are disposing of their carts on your e-commerce site, the bounce rate is higher especially from mobile visitors or the conversion rate is not satisfactory

The reasons why businesses consider redesigning a website differ, depending on your specific needs or business promotional goals. However, when intended to redesign your website, make sure you work with a specialized website redesigner that helps reach your objective successfully and optimally. Here are four reasons where you may consider redesigning your current site.
 
Planning to rebrand your website

When a visitor clicks on your homepage link, if it takes him to a different page, not only they will be confused but also worry considering that they are redirected to a malevolent page. This is why consistency across all pages in your website with navigation easy and legible menus on the page is vital.

Inconsistency in web designing is a frustrating experience for any business while it’s high time for you to get in touch with a specialized website redesigner who will evaluate the prevailing issues and accordingly implement the correct methodologies ensuring your site boasts a cohesive design.

They decide on the right color palette synchronizing it with your brand value and message, fonts, topographies, button styles, contents, iconography, and so on. In order to rebrand your website to make it consistent or to incorporate a newly developed logo, more appealing colors, fashionable typefaces, images, and more- make sure to get a glimpse of the before-and-after web designs of the re-designer company to be found on their website.   

To count more traffic to your website

Even though your website has a great design, if you are worried due to its incapability to drive traffic, don’t panic. Perhaps your earlier provider has not optimized your site what is essential for its ranking. To do this, an expert website redesigner reviews the current page loading speed and improves it by minimizing the size and number of images, videos and also making it mobile-friendly, redesigning your landing page, and making it more credible to search engines.

They make it more resourceful while working together with your SEO team to incorporate effective on-page, off-page optimization more blog posts that increases its change to as high as 400% to get ranked on major search engines like Google.

Improve and add functionality to it

As your business starts flourishing and driving increasing traffic, you’ll require adding new functionality to your business site to meet the changing expectations for your target customers as well as your team. Put simply, you can think of adding a FAQ page, add a live chatbox, or videos to your site that make it more dynamic, meaningful, and productive.

While adding these new functionalities, a professional website redesigner keeps an intense eye to ensure it remains easy to navigate retains its speed and the new features presented are easy to understand to the readers.  

Not happy in its present conversion ratio

If your website drives loads of traffic, the quality of the site should have the potential to convert such visitors into leads. However, if it does happen then, you need to redesign the site following the best conversion strategy. Your site needs to focus on a more personalized approach to express all about you, what you do, how they would be benefited by choosing your product or services. Thus, it can persuade them to advance to the next steps to becoming your customer.