If you have thought about using guest posting as a way to advertise your website, but you have never been able to find the time to do anything about it, here the advantages of this type advertising and some advice on how you can get someone else to guest post for you.
Having a guest post published on a blog has, for a long time, been seen as an extremely good way of advertising a website and giving credibility for a brand, but what if you simply don't have the time to write a guest post, and then pitch it to a large number of bloggers in the hope that one will agree to post it for you? Well, that's where buying posts on blogs can help, because you can pay to have guest posts written for you and published on a well-known website or blog.
Improve your Google rankings
A good quality Australian Backlinks from a niche related site is worth a hundred times what a spam back-link from a low quality site is worth. A link from an article posted on a high domain authority website will have just the contextual relevance that is needed for a link to have real benefit in Google rankings.
Drive quality traffic to your siteAn article posted on a popular website will increase traffic to your website too. People who are reading an article on a topic that is related to your own website on a high authority site are just the type of audience that you want to attract, because you know that they will be interested in what your site contains or sells.
Gains brand exposureHaving content published in your name or content published with a link back to your site, gets your brand in front of a wider audience. Although it is very difficult to quantify the benefits of brand awareness, there is no doubt that the more people see your brand, the more likely they are, at some point in time, to come and visit your site.
Having a connection between a popular blog in your niche transfers more credibility to your own site. A good quality guest post on an authoritative website or blog is almost as good as receiving a recommendation from that site.
Increases internet presenceThe more mentions of your website on the internet, the greater the likelihood of someone finding your site. If links to your website appear on many different blogs, not only will it improve your search engine rankings, it will also increase the chance of someone stumbling across your site and visiting it out of curiosity.
How to get guest posts on blogsYou can approach relevant blogs in your niche yourself and ask the blogger if they would accept a post from you, but that can be extremely time-consuming. Firstly, you would have to find the blogs in your niche that do accept guest posts, you would have to approach the blogger with an idea for an article, and then you would have to write the content as well.
The alternative to doing it all yourself would be to buy a guest post on a website or a blog. There are people who already have author's accounts with some of the large and popular websites, or who have their own blogs, who offer their services to write and publish content on your behalf. There are some websites that specialize in supplying guest posts, or you could visit an auction website that specializes in selling all kinds of web assets.
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