I've often wondered what it is like for other content writers. Do they get their desired 'dues' writing for others? I say so because though there's a wide acknowledgement that unique readable content does matter for better ranking at SERPs, the reality is content writers still do not cut much ice. One reason may be that there are already enough contents available on the net, making it easy for new website owners to copy-paste them as it suits. You may feel I’m skeptical. But I know this is true from my experience.
For content writers, life is never rosy. Their role in website building is seldom appreciated, though everyone knows in the back of their minds that it’s the well-written content that primarily fetches search engine traffic.
One reason why content writers find it tough is that there are already enough contents available on the net. Which makes it easy for new website owners to copy-paste them as it suits, modified with minor changes here and there. You may feel I’m skeptical. But I know this is true from my experience.
Recently I am asked to fill in ‘unique’ contents for a hotel website. When I quote my fees, they’re taken aback. They’re not prepared to shell out my supposedly high fees because they ‘know’ all I’d do is copy-paste contents from other websites. If so, I ask them, why can’t they do it themselves?
They say they don’t have time, and so want the work hired out. I get the sense that they don’t have time for such ‘nondescript’ work, nor do they feel the work is anything more than simple copy-paste. Of course they caution that copy-paste has to be done in such a way that no legal tangle ensues on account of ‘plagiarism’.
So that is what they actually want. They do not want web content that is unique, relevant to the site’s need, smells of quality and speaks of value. They just want ‘any’ (read ‘copied’) content sans legal trouble.
If you feel this episode is an exception, you may be in for surprise. Just look at postings of content writing jobs in Elance, Guru, etc. What you’ll mostly notice are works that need hundreds of content pages for an average fee of about $5. I’ve even come across one that is looking for 120, 400-word articles everyday for $1.5 apiece. The job-heading proudly says: Earn upward of $3000 every month for content writing.
Of course, there is another side of this story. Indeed there are websites that look for quality content, well modulated, analytical and non-plagiarized. It’s always a pleasure to work for them, knowing that an appreciation of value is waiting at the end of the toil.
But such works are not many in number, given that an overwhelming majority is just not interested in quality. In their hurry to scale the traffic ladder, all they want is quantity, and more of it in double-quick time.
Since there is no study as yet (that I’m aware of) to suggest how ‘any’ content weighs against ‘quality’ content, it is difficult to conclude which strategy is better: quality or quantity. Any thought?
What It Takes For Successful Blogging?
Chitika's ebook is an excellent presentation of what famous bloggers feel about successful blogging. Expert blog authors like Darren Rowse, Joel Comm, Neil Patel, Chris Pirillo, Aaron Wall among others have contributed in the ebook. Their combined insight into the subject makes reading the ebook a genuine delight.
Would You Blog? But Of Course!
There are many reasons why you should blog. For some it's a pleasure, for others a necessity. Whatever it may be, it's a fact that blogs are gradually taking the shape of mainstream media. Which means if you can really hit it well, there is every chance of your recognition allover.
How to make your blog lively?
Not all blogs are equal. There are some that have a touch of class, an expression of individuality. It is always interesting to read such blogs, as if each time there will be a new revelation, a new way to know things that you’re already aware of. More than writing prowess, it is the passion that drives blogs. So if you’re passionate about something, you’re most likely the ideal candidate to make your blog a success.
